Our story
The story behind haegr is about the gap between intention and action. You can want to focus, want to sleep, want to be present, and still find yourself doomscrolling because the phone is always available at the weakest moment.
A quick check became twenty minutes. A tired evening became another scroll. A work block became a trail of small interruptions. For people with ADHD traits, high context switching, or fast-moving thoughts, the problem can feel even sharper.
haegr was not created to punish phone use or turn focus into a game. It was created to act like a steady assistant: set the intention, protect the window, and make the distracting app less automatic.
The product strategy is simple: privacy-first technology, native iPhone integrations, and respectful coaching that helps people reclaim minutes, hours, evenings, and routines that would otherwise disappear into a feed.
Our story